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The Benefits of Whey Isolate



Ever wonder what athletes are drinking in those shaker bottles after a hard WOD? Well wonder no more! It's going to be one of two things; A post-workout recovery specific drink or the more common, whey protein. Both are perfect to take advantage of that 30 minute metabolic window after a workout when optimal recovery takes place! Our good friend Jason Rule over at Driven Nutrition has written a short article on whey so sit back and learn how to recover better!

Here is the down low on the upside of using whey isolate. Whey is a milk product derived from cheese manufacturing. It’s uses go far beyond adding quality protein to your diet, it can be found in everything from conditioners and facial moisturizers to cake batters.

As you might expect the quality and bioavailability of whey used in cake batter and high quality whey isolate is worlds apart. The whey isolate used in the Driven Whey and the Driven IsoDrive is produced using microfiltration. This process uses filters to separate only the Isolate fractions of whey followed by a temperature neutral drying process.

The whey is never given a charge, no chemicals are used and the protein is never heated. The end result is the most bio available protein on the planet!

What’s this mean for you?

IsoDrive hits your muscles fast! After a WOD your broken down muscle tissue is starving for amino acids to repair and rebuild. IsoDrive is quickly digested, flooding the muscles with an abundance of amino acids. IsoDrive is as lean as it gets when it comes to adding extra protein to your diet. It contains only one gram of sugar, one gram of carbohydrate and less than one gram of fat! Being nearly free of lactose whey Isolate is also an ideal protein for those who are sensitive to milk products and associate whey protein with gas and bloating.

When is the best time to use it?

IsoDrive can be used anytime but there are two ideal times you can get an added boost from this super protein. One is immediately upon waking up in the morning. When you sleep (and don’t eat) for long periods your body is in a catabolic (muscle wasting) state. By ingesting a fast source of protein you can quickly stop this muscle breakdown. The other time you want to take advantage of isolates fast breakdown is, as mentioned before immediately following intense strength training for quick recovery and to prevent further breakdown of muscle tissue. You don’t grow and get stronger in the gym, that process starts right after the last rep is completed. Its up to you to make sure you have the right nutrients to create this anabolic environment.

Is it expensive?

Whey isolate does cost more than lower quality proteins but consider this. When you purchase a IsoDrive® that percentages jumps to 93% pure protein! While the cost is more upfront you get more bang for your buck in terms of quality!

To recap, for high performance athletes and those wanting maximum recovery, pure IsoDrive is best!

~Jason Rule

All these flavors mix great with cold water or for a special treat, mix them with milk or almond milk! A few of our athletes leave milk in our fridge for this very purpose and we have room for yours too!

IsoDrive ($49.99) comes in three amazing flavors:

  • Chocolate Milkshake

  • Vanilla Milkshake

  • Fresh Cinnamon Roll!

Driven Whey ($39.99) comes in six delicious flavors and we have ALL these flavors IN STOCK!

  • Chocolate Milkshake

  • Vanilla Dream

  • Strawberry Milkshake

  • Fresh Cinnamon Roll (most popular!)

  • Caramel Latte (for you coffee types!)

  • Banana Cream Pie

Athletes, get yours today while it's in stock cause we won't be ordering more whey for a while!

Fergs~


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